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A Branding Broadside

Thoughts on how to help your brand help your business.


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Recent Posts

  • Two thoughts on growing margins in a time of flat revenues.
  • Is it about passion?
  • Great news! For my client, Cindy Schaper of Sew It Seams, and all of us direct marketers!
  • Want to draw a flock? Then focus your marketing on female sheep. (Yes, it's a pun.)
  • How to feel like a CEO.
  • Rebranding a turnaround? Better do this first.

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